A high-end launch piece for a new bulk product dispenser, filmed in Atlanta in one day. The story is told with slow motion product cinematography and advanced motion graphics, without the need for a voiceover. Tight planning, controlled studio lighting, macro detail, and clean typography keep the focus on the dispenser’s smooth and efficient performance. Produced by Catch-22 Creative, I handled principal cinematography while collaborating on edit and finish to deliver a polished, B2B-ready promo.